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Sell or Die with Jeffrey Gitomer and Jennifer Gitomer

Best-selling author Jeffrey Gitomer and sales expert Jennifer Gitomer discuss the art and science of selling with the top leaders in sales, business, marketing and personal development.
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Sell or Die with Jeffrey Gitomer and Jennifer Gitomer
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Now displaying: Page 1
Jun 4, 2019

Objections, rejections, infections, each day presents new obstacles that work to disable our sales. It's enough of a problem that sales "enablement" has become a buzzword and a cottage industry. 

Today Doug Winter, CEO of Seismic, a sales enablement company, is here to help us explain a word that isn't even recognized by Oxford or Websters. How is technology evolving to help sales people create the RIGHT content for the right situation? Can sales enablement turn a bad salesperson into a good one overnight?

PLUS Jen and Jeffrey discuss how you can enable your own sales right now without the help of technology. 

This episode is brought to you by, Cash Flow to CEO, Jen's new premium membership program that is helping entrepreneurs with big dreams learn how to sell them. Get access to Jen's free webinar with 3 Secrets to Consistent Cashflow TODAY!

On today's show...

6:19 - The dictionary doesn't define the word "enablement" so Doug does it for them.

10:59 - How can leadership help sellers have more time to actually SELL?

13:00 - When you talk to surgeons your info needs to be surgical

16:48 - Can sales enablement save a shitty salesperson?

22:00 - Evolving your pitch to get around the "gatekeeper antibiotics" and into the C-Suite.

25:34 - "At the end of the day, content only exists for the story it tells."

More on today’s guest

Doug Winter is the co-founder and CEO of Seismic. A veteran entrepreneur, Doug is also a co-founder of Objectiva Software Solutions. Doug served as Chief Operations Officer and general manager at EMC Document Sciences until founding Seismic in 2010.

Join our Exclusive Sell or Die Facebook Group, where our members are already discussing the latest episode. Submit your sales question and we will answer it on the show!

Need more sales help?

Jeffrey’s website: https://gitomer.com

Jennifer’s website: https://salesinanyminute.com

Subscribe to the Gitomer Learning Academy: https://go.gitomer.com/gitomer-learning-academy 

FREE EBOOK: Jeffrey's Little E-Book of How to Listen

Listen up! We have a new free ebook offer for our Diehards. Blah, blah, blah...is that all your prospects seem to say when they're telling you why they ain't buying what you're selling? Then you've got a real problem on your hands: you SUCK at listening! Get better and get more deals with this free e-book.

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