On Women Crush Wednesday, Jen Gluckow interviews top women entrepreneurs who are certifiably crushing it and generating more business, more sales and more money. It's an open and honest discussion about working your ass off to succeed and it's a message every man, woman and young hustler needs to hear.
Today we’re crushing on Erin Gargan King, digital persuasion expert, keynote speaker, author and consultant. Erin has been hired by The Oscars, ABC-Disney Television and VISA among others to leverage digital persuasion techniques to attract attention, increase influence and sell smarter in the modern marketplace.
Check out Erin's book Digital Persuasion!
In this episode we talk about:
3:59 - #AppropriateStalking
6:59 - Reaching out cold with the Pub Method
9:08 - How to sell TV advertising to someone without a television
12:08 - Don't be a CVS receipt emailer
14:47 - Custom Conscious Commenting
18:12 - Engaging with a client that has no online presence
20:46 - Is it possible to scale your customized messages?
24:15 - What's a social sales day look like for Erin?
28:39 - The Five-a-Day Process
CONTINUE THE CONVERSATION ONLINE
Jeffrey’s LinkedIn: https://www.linkedin.com/in/jeffreygitomer
Jen’s Instagram: https://www.instagram.com/jengitomer/
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