All the world's a stage...are your sales performing? If you're struggling with your lines, it might be time to call in an expert on improv.
This episode is brought to you by, The Why and The Buy, hosted by Jeff Bajorek and Christie Walters. They interview entrepreneurs and sales experts to find out the why behind their success. Listen on Apple Podcasts or wherever you get your podcasts.
On today's show...
13:09 - Where improv and sales are similar
18:54 - "yes,and..." is the ONLY response you should give to objections
24:15 - "One of the power questions I will ask is, 'What are you doing to get your people from behind their devices and in front of the customer?'" - Gina Trimarco
28:21 - Silence is golden for sales
32:25 - Doing the unexpected for a client can set you apart from your competition
37:27 - "Seeding" your sales conversations
More on today’s guest
Gina grew up in the hospitality and attraction industry from her first job in a Chicago bakery at age 13. After graduating from DePaul University, her career path took her through attraction marketing and operations, in addition to starting her own live improv comedy theater, Carolina Improv Company, in Myrtle Beach that continues to prosper as #1 for Nightlife Attractions since 2009.
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